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  • UK Colour Management software developer Mellow Colour, represented here by David Crowther's Colour Graphic Services, has found that its ImpressionProof and MellowCloud job approval applications are getting around Covid restrictions and lockdowns - and raise the question 'will we need to go back to hard-copy proof approvals even when Covid-19 is no longer an issue?'

    ImpressionProof Vogue

    "ImpressionProof facilitates online job approvals for content and colour using measured data"

    As we settle in to the new normal that 2020 has enforced, many brand owners, publishers and packaging designers are questioning how they can confidently achieve remote print quality management.

    ImpressionProof screens

    The answer, according to Colour Graphic Services' David Crowther, is Mellow Colour's ImpressionProof – an intuitive online approval system for colour critical jobs. With options to travel now limited, we are seeing a rise in demand for publishers, packager, sign shops - anyone who produces colour-sensitive printed output - to be able to remotely approve the print quality management of their print, sign and packaging jobs.

    ImpressionProof offers an ideal tool to visually confirm how a job is printing, without even leaving the office. Colour critical elements of a job are measured using

    ImpressionProof and reports are then uploaded to MellowCloud for easy analysis. Printers and their clients can remotely access MellowCloud and view their job.

    David Crowther

    A PDF shows the job as it’s been printed, compared to your print specification (FOGRA, G7, ISO or custom ICC Profile). A scoring system shows a simple visual to indicate how well a print has been reproduced compared with the chosen standard. Not only are the benefits substantial in reducing travel; using ImpressionProof saves time, money and curtails the environmental impact, not to mention the health and safety benefits during Covid-19 outbreaks where minimising close contact is essential.

    There are also no concerns with handling of client data. Mellow Colour recently achieved ISO 27001, positioning the firm alongside the likes of Google and Microsoft when it comes to data security. The benefits of investing in online remote job approvals and print quality management can be reaped now, and into the future.

    The implementation of this technology means print, sign, label and packaging buyers and brand owners/publishers have a robust solution allowing them to confidently operate throughout lock downs, and reap the benefits of remote working long into the future.

    Now we have seen firsthand the positive environmental impact of reducing unnecessary travel, why would we aspire to get back to old habits? It's nice to visit clients, drink coffees and socially interact but systems like ImpressionProof are mutually beneficial for printers, sign & POS shops, publishers, packagers - and the bottom line, nor forgetting the planet we live on.

    Further Information can be Obtained Locally from Colour Graphic Services:

    W: www.colourgraphicservices.com
    E: info@colourgraphicservices.com
    M: 0400 123398